Rob Halford, despite being 35 years sober, is getting into the beer business with the help of his brother.

The Metal God announced via social media, “My brother Nigel (beer aficionado) and I teamed up with Backyard Brewhouse from Walsall to make our first kegs of Hails & Horns modern English best bitter Halford Ale premiering exclusively at Bloodstock 2021.”

While the 4.6% ABV ale will premiere at the open-air festival, which kicks off today, Halford notes worldwide distribution inquiries should be sent to U.K. microbrewery Backyard Brewhouse.

Halford marked 35 years sober in January by sharing photos of his Alcoholics Anonymous chip along with the caption, “Yesterday has gone, tomorrow is opportunity, today is all that matters; you are in my strength and perseverance, so thank you once again for your love on my 35th.”

β€œyesterday has gone tomorrow is opportunity today is all that matters;you are in my strength and perseverance so thank you once again for your love on my 35th!” πŸ€˜πŸ»πŸ˜ˆπŸŽ€πŸ”ŠπŸ’›

Posted by Rob Halford on Tuesday, January 5, 2021

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Erica Banas is a rock/classic rock news blogger who's well versed in etiquette and extraordinarily nice.