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Heinz Creating Pickle Flavored Ketchup

Author Steve Vassalotti

It is a fairly safe bet that not a single one of the 8.1 billion people on earth woke up today saying I could really go for some pickle-flavored ketchup. Who is running these idea meetings at Heinz? You might think you need to keep creating new things to keep your company in people’s minds. How about you just keep making the thing that built your ketchup empire delicious? Making a pickle-flavored ketchup isn’t the way to do it.

I remember when Heinz decided to try colorful ketchup. It was called Heinz EZ Squirt. It tasted like ketchup but was purple or green. Have you noticed they don’t sell purple ketchup anymore? It’s because people’s brains saw the colorful ketchup and told their mouths this doesn’t taste good.

Heinz has combined products before, but those combos are things that people actually combine. The biggest is Mayochup, a ketchup mayonnaise combination. Ketchup and mayo on a cheeseburger is fantastic. Good combo idea by the Heinz think tank. Sometimes you get out over your skis a bit and make poor decisions. It is possible to have two things that people like, but don’t like together.

A decent chunk of people like ketchup, and they also like pickles. According to Heinz, they came up with the combination idea because 73% of people love pickles. They love pickles. By themselves. This pickle-flavored ketchup is already available in the United Kingdom. That is not a mecca for good food choices. When your “kingdom” has choices like Haggis, Spotted Dick, and Jellied Eels on the menu it’s probably not your go-to for food choices. The new Heinz Pickle Flavored Ketchup will be available in the United States in early 2024. We will see if it is actually sellable stateside, or if our English brethren have once again solidified the fact that they lack working taste buds. Check out the whole Heinz line of products here.

4 Reasons Why People Love Chain Restaurants

Lately, the subject of first dates occurring at chain restaurants has garnered significant attention. A recent survey asking women about their least preferred venues for first dates has ignited a debate on the internet. This list, which was shared on Instagram by @DuvalPromo, is reportedly the result of polling women to determine their least favored first-date locations.

Among the 28 establishments on the list are restaurant chains such as Applebee’s, Chili’s, and Denny’s are featured. The top spot for the most unsuitable first date location is occupied by The Cheesecake Factory, followed by Applebee’s, Chili’s, Chipotle, and Olive Garden, rounding out the top five. It’s worth noting that the list includes not only restaurants but also specific first-date situations, including “your house,” family functions, a bar solely for drinks, and church.

Whether it’s a first date or a casual meal, the question arises: Why do some people have reservations about restaurant chains?

According to Farm Credit Canada, a chain restaurant is defined as a business with four or more locations. These restaurants are typically large-scale operations with multiple branches, sometimes spanning different countries or continents.

More Background on Chain Restaurants.

The expansion of chain restaurants did not occur overnight. Many of them have humble origins in smaller, local establishments. For instance, the Cheesecake Factory, which currently operates over 300 restaurants in the U.S. and Canada, began as a small bakery in Detroit and eventually evolved into The Cheesecake Bakery in Los Angeles in 1972, according to their website. It wasn’t until the late ’90s and early 2000s that additional locations began to appear.

Critics often express their reservations about chain restaurants, and there are valid reasons for their concerns. Many people prefer supporting local businesses over large corporations, as chain restaurant food is often mass-produced and served uniformly across various locations. Dining exclusively at upscale or independent establishments offers a sense of social prestige, something to brag about, and the feeling of indulging in a unique experience. However, ultimately, it’s all about eating a meal.

“Fancy like Applebee’s on a date night.”

There’s something comforting about knowing that, for the most part, you can find something familiar to eat at any time and almost anywhere. Maybe that’s why singer Walker Hayes dedicated his song Fancy Like, to the simple joys of eating a chain like Applebee’s. So, let’s chat about some of the reasons people actually enjoy dining at chain restaurants.

  • Safer Bets & Convenience

    One of the advantages of dining at a chain restaurant is the predictability that comes with it. Local, independent establishments can be more hit-or-miss, often offering a more limited menu selection, which makes them a riskier choice for a date or group outing. When you open the menu, you can expect to find the same menu items prepared and presented consistently. Chain restaurants usually follow uniform recipes and they use the same ingredients, equipment, and standardized training procedures. You can expect a consistent experience whether you’re in one part of the country or another. Restaurant chains are like your reliable pals on a road trip. You spot their logo on an exit sign, and you know it’s there. It’s that simple convenience that makes chain restaurants a go-to option, no matter where you are.

    Young women seated at a table holding menus in a restaurant. Young girls at cafe making choice and place their order, while waiting standing by with a digital tablet.

    jacoblund/ Getty Images

  • Familiarity & Nostalgia

    For many people, chain restaurants served as the primary dining option simply because they were the most accessible. You know how the place will look, how the wait staff is dressed, and how you are expected to dress at chain restaurants, ensuring a familiar dining experience wherever you go. Many diners have a soft spot for the food we know and love. It’s like a comforting experience. Chain restaurant grub often brings back memories of late-night munchies after Friday night football games, college hangouts, and road trips.

    Couple in restaurant eat sandwiches and have fun together. Happiness, people,enjoyment and lifestyle concept.

    Ivanko_Brnjakovic/ Getty Images

  • Affordability

    Chain restaurants tend to be easier on the wallet compared to standalone establishments with more specialized menus and daily chef’s specials. Most of us keep an eye on our dining budget and wouldn’t want to feel like we’ve emptied our pockets for a single meal. That’s why diners appreciate restaurant chains with Happy Hour, Budget Menus, and Late-Night deals.

    Tip money on restaurant's table.Change money on table

    kittimages/ Getty Images

  • Seating & Space

    Many local places struggle to seat larger groups, especially if you’ve got more than four people in your party. Unless you’ve made a reservation or a special request, you might end up waiting a while for enough room to open up, regardless of the size of your party. Additionally, local establishments sometimes arrange tables in closer proximity to maximize their limited space. Not everyone’s a fan of dining elbow-to-elbow with strangers and involuntarily eavesdropping on neighboring conversations throughout their meal.

    Happy people drinking beer at brewery bar out doors - Friendship lifestyle concept with young friends enjoying time together at open air pub - Dark color tones on vivid filter

    ViewApart/ Getty Images

Steve Vassalotti is co-host of “The Matt Cord Show with Steve Vassalotti” weekday mornings 6a-10a on 102.9 WMGK. He has been with the station since 2015. For WMGK he writes about inane nonsense that surrounds our daily lives, sports, food and other various topics. Steve writes about Philadelphia lifestyle content, the Philadelphia Eagles culture and trending topics.

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